The latest version of Firefox add-on Adblock Plus includes a useful new feature that is perfect for preventing your own visits to your website from appearing in Google Analytics.

If you use Analytics on your website(s) – particularly on very small sites such as this one, where your own visits can significantly skew any traffic measurements – you have probably wished you could reliably exclude your internal page views from your traffic reports. Google provides a filter system, but it falls a bit short if you aren’t visiting from a static IP address.

Aa great solution has just arrived in the form of Adblock Plus version 1.0.1, which finally provides the ability to restrict the domains to which its ad-blocking rules apply.

After installing the Adblock Plus extension, add a filter rule of the syntax$

(replacing with your own domain). Now, when you visit your own site, you will remain completely hidden from Google Analytics.

You could undoubtedly apply this to other hit counters; Analytics just happens to be the service I use.